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Arab News

Saudi Arabia

Thursday, December 11


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RIYADH: The second and final day of the World Football Summit in Riyadh put one question firmly in the spotlight: How should Saudi football balance immediate success and long-term growth?

At first glance, the challenge seems rooted most strongly in the Saudi Pro League, but discussions at MISK City made it clear the real work extends into the wider ecosystem.

This was evident when Mai Alhelabi, CEO of the AFC Asian Cup 2027 Local Organizing Committee, took the stage to discuss Saudi Arabia’s fast-evolving hosting capabilities.

“We’ve actually been functioning as an ecosystem since 2023 — all the government entities, private-sector partners, and of course the AFC — all working together every single day,” she said.

Recent tournaments such as the AFC U17 Asian Cup and the AFC Champions League Elite Finals, as well as the upcoming AFC U23 Asian Cup, each add a layer of readiness to the Kingdom’s expanding football portfolio.

While coordination at national level is easier to align, club football presents a different challenge — the balance between club goals and overall national growth.

Al-Qadsiah CEO James Bisgrove highlighted the trade-off between competing immediately and building sustainably.

“We know we’re in a competitive environment, but ultimately, we do have a long-term focus,” he said. “Al-Qadsiah is a deeply strategic club and community engagement is key to our success.”

Speaking later to Arab News, Bisgrove added that while Al-Qadsiah’s rise was vital for the club’s identity, its ambitions extended outward, with the hope its “Khobar to the World” approach could have a wider effect on the development of Saudi football.

The head of the Middle East and North Africa region at the Bundesliga International, Khalid Basyuni, offered another perspective. With a background in taking a major European league to new markets, he pointed out that even as Saudi football set out a long-term vision, it was still in the earliest stage of its development. Acknowledging that is crucial when shaping what comes next.

“The passion of fans here is similar to Europe, but as opposed to the Bundesliga which has been established for years, Saudi is still in its early stages,” he said.

A mix of global expertise, local experience and strategic honesty made for a sharp reminder of where Saudi football stands today — and how critical it will be to strike the right balance between short-term excitement and long-term transformation.

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